Expertise

Brand Strategy

Brand Identity

Verbal Identity

Manifestos

Copywriting

Creative Direction

Brand Guidelines

UX Audit

Site Architecure

UX/UI Design

Website Design

Stationery system

Sales deck design and copywriting

Challenge

To achieve their next level of growth, ComplySci needed to show that they’re more than a software platform. Their old website focused on products and features, and lacked a brand pov or inviting imagery. The previous logo mark was a caliper, a handheld instrument for measurement, which didn’t align to their software technology offering.

Solution

We helped them communicate their higher customer benefit: Empowering compliance professionals and elevating the role of compliance through advanced technology.

Our new mark represented the 360-degree view of risk that their SaaS technology gave clients. In addition to elevating ComplySci’s messaging, we transformed their brand identity, created a new website, and sales presentation.

Results

  • $12O Million New Funds Raised

  • 74% Increase In Site Traffic

  • 300+ User-Conference Attendees

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Our research revealed that the small business audience was missing from the old site. Our new site gave two clear user paths and messaging—one for enterprise and one for small business.

We added a more dynamic quality to the new site with elements such as video, parallax scroll and animated UX design.

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